We welcome press releases related to our platform's categories for inclusion and editorial consideration. To ensure efficient review and publication, please follow the guidelines below. Submissions that do not comply may be rejected or removed without notice.
What We Accept
Genuine press releases and newsworthy announcements from organisations, businesses, charities, associations, public bodies, and individuals authorised to issue them.
What We Do Not Accept
Pure advertising, promotional copy or advertorial content
Affiliate marketing or sponsored-link submissions
Defamatory, misleading, inaccurate or unverifiable claims
Personal disputes presented as news
Adult, illegal, dangerous or harmful content
Spam or frequent duplicate or similar submissions
Market research reports presented as news
Third-party legal services content
Online gambling and betting services
Streaming-content sites lacking appropriate rights or authorisation
Payday loans and high-risk financial schemes
Pharmaceutical promotions
Weight-loss programmes and supplements
Sexual enhancement products or services
"Get rich quick" or money-making schemes
Unauthorised mobile device unlocking services
Academic essay-writing or coursework services
Required Elements
Every press release must contain:
A clear and informative headline
A dateline (location and date)
A lead paragraph answering:
Who?
What?
Where?
When?
Why?
Supporting body content
At least one relevant quotation where possible
A boilerplate paragraph about the issuing organisation
Full media contact details
At least one cover photograph uploaded as an image file (URLs alone are not accepted)
Content Requirements
Newsworthiness
Press releases must communicate genuine news, developments, events, products or services relevant to the travel and hospitality industry. Submissions should provide useful information and genuine editorial value rather than direct advertising.
Objectivity
Maintain a professional and factual tone. Avoid excessive promotional language, personal opinions, unsupported superlatives and excessive punctuation.
Accuracy
All submissions must be fact-checked and free from errors, inaccuracies and misleading statements. The publisher reserves the right to request supporting evidence for any claim.
Authorisation
Where necessary, submitters must have written permission from relevant organisations, individuals or rights holders mentioned within the release.
Formatting Requirements
Language
- All releases must be written in clear English.
- Use standard grammar, spelling and punctuation.
- Explain specialist terminology or industry jargon where necessary.
Length
Minimum: 300 words
Maximum: 1,000 words
Include a summary or sub-heading of no more than two sentences.
Links
Use links sparingly.
As a general guideline, include no more than one link per 100 words.
Excessive linking may result in rejection.
Email Addresses
Do not include email addresses within the body text of the release. Contact details should appear only within the designated media contact section.
HTML and Special Formatting
Do not include HTML code.
Do not use unusual characters, decorative symbols or excessive formatting.
Capitalisation should follow normal grammatical conventions.
Release Date Requirements
Clearly indicate one of the following:
For Immediate Release
The information may be published immediately.
Embargoed Release
Clearly state the date and time before which the information must not be published.
Include the location and issue date on every release.
Images
Please include relevant photographs or illustrations wherever possible.
Images should:
Be current and relevant to the story
Be clear and of publishable quality
Have all necessary permissions and usage rights secured
Be supplied as image files rather than external links
Ideally be landscape, at least 1280 pixels wide at 72dpi or higher
Quotations
Where possible, include quotations from:
Company executives
Business owners
Event organisers
Subject matter experts
Relevant stakeholders
Quotes should support the announcement and provide additional insight rather than repeating factual information.
Contact Information
Every release must include:
Contact name
Job title
Organisation name
Telephone number
Email address
Website address
Physical business address
Editorial Review
All submissions are subject to editorial review. Acceptance of a press release does not guarantee publication. Content may be edited for clarity, style, length, grammar, legal compliance and editorial standards.
Failure to comply with these guidelines may result in rejection or removal of the submission.